“ Why is it that my wife can drink 5 cups of coffee in a day and go to sleep with ease, while I only need to drink one cup at 5pm to be wide awake in the middle of the night?”. This is a question, or dilemma you might call it, that patients often ask their healthcare professional.
European consumer research conducted by the Institute for Scientific Information on Coffee (ISIC) suggests consumers are confused about the potential health benefits of coffee, and that healthy diet messages are not always understood.
